About Us
We help founders and operators turn ideas into products people actually use. 🚀
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After years in PropTech and SaaS, we’ve seen great products fail, not because of the tech, but because adoption breaks.
We work early to surface the real risks: incentives, workflows, trust, regulatory friction, and market assumptions, before teams and spend lock in the wrong choices.
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Once the fundamentals are clear, our 25-person delivery team helps bring the product to market and scale adoption, supporting go-to-market, growth, and product activation.
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We partner on a project-by-project basis, focused on turning insight into impact and helping products survive, grow, and thrive.
Adoption Risk Management
GTM
Growth & Activation
Market Fit Testing
Jonathan Harris - Co-Founder
​After 15 in SaaS and PropTech, including a successful exit, I’ve seen great products fail, not from tech, but from adoption gone wrong.
I love working with founders to uncover the risks early and guide them to launch products that survive, and scale.
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Based in Cape Town, I live for golf, padel, the ocean, and the mountains.
Mayank Pokharna - Co-Founder
After a decade building and scaling proptech and coliving businesses across 15+ global markets, I’ve seen real estate products succeed or fail based on operations, adoption, and execution, not ideas.
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I work with founders and operators to build scalable, profitable proptech solutions, combining technology, growth strategy, and on-ground operational insight.
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Based in India but travelling the world, I’m passionate about the future of urban living, housing innovation, and building systems that help real estate businesses scale sustainably.